If you haven’t come across Adobe Spark yet (or have, but haven’t had the time to really play around with it) it’s a great tool for creating short videos or infographics to get across an idea in an engaging way.
The mobile app is straightforward to use and there’s a lot you can do with it in a fairly short space of time. Like with any story, it’s only as good as the effort you put into the telling of the story beforehand, so it’s worth thinking about what you want to say, creating quality images and video clips to include, your audience, and so on before you even start with the app. However, for the purposes of a simple demonstration, I’ve created a short Spark of one of my favourite past times – fell walking.
And in the time-honoured fashion of “here’s one I made earlier” here’s the Spark I (quickly!) put together to tell the story of my trek up Helvellyn:
It’s a first attempt and isn’t about to take Hollywood by storm any time soon, granted, but it does give you a flavour of some of the key things you can do with Adobe Spark.
I love the way it allows you to build a narrative around a particular idea or story. There’s also a range of templates you can make use of that provides your story with a structure and gives you some tips on the kinds of images and video clips you might like to include in order to make the overall project more engaging. That’s not to say you have to follow a set template – you can tailor the project to include any combination of images, video, text, music and voice narration you please.
As well as using your own images (which is what I did above) you can also make use of a preset bank of images through Spark that searches Flickr for Creative Commons images and Pixabay for images tagged as public domain.
Here are my initial reflections on the pros and cons:-
1) The applications are limitless.
2) Ideal for creative storytelling.
3) The app is free to download.
4) Templates provide a clear structure to your idea.
5) The music library has plenty of variety.
6) Sharing options and the HTML embed code is included.
7) Images included in Spark are Creative Commons or public domain.
1) Lacks the functionality of something like the iMovie app (see my earlier post here).
2) The text editing is practically non-existent in the video option.
3) Spark video slides containing video or voice narration can be no longer than 30 seconds (slides containing just images can be no longer than 10 seconds).
4) All videos published with Spark are public – anyone with the URL can access them (so consider carefully what you include).
Further support on using Adobe Spark is available here.